A throwback to that time P.E.I. re-entered lockdown for 72H... this message from Premier King says it all.

Over the course of the pandemic, we donated $2 for each shirt sold to Food Banks Canada. Thanks to all of your support, we were able to donate over 6,000 meals to Canadians experiencing food insecurity.

Designed on the Island. Printed in Canada. Only available online.

We're a small company based in Summerside, PEI. The East Coast is what we live and breathe, and what we know. We know that you care about where the things you buy come from, so we have partnered with a variety of Canadian printers.

Each shirt is printed when you order it - you won't find these shirts in any stores.

Comfortable. Ethical. Better for the planet.

Your hoodie comes from a Canadian producer, which means that no sweatshop or child labour went into making it, and that they take steps to reduce their environmental impact.

You will love this super-soft mid-weight hoodie. It looks great on both men and women, fitting like a well-loved favourite. And it will become a favourite - these shirts last. Made from 50% cotton and 50% polyester.